How to define and measure mobile web usage – or does it actually matter?

Just run into curious page with statistic for many purposes. The one illustrating mobile web usage made me wonder the actual definition of it.

If you just think about megabytes, then i would understand the ratio. On the other hand the time spend by end-users in web should be different ball game. I would imagine that the ratio should already be opposite. Continue reading How to define and measure mobile web usage – or does it actually matter?

Cybersecurity – growing market?

Previous week was quite active in cyber security scene: collapsing cn-domains, twitter hick-ups, unpublished online news papers.  Some splashes went over to my tiny site too: I got suddenly few thousand new readers. Unfortunately they were reported either unknown robots or know spamming IPs. Continue reading Cybersecurity – growing market?

Cloud is waste of money? – Seeing the big picture

Found a curious article from Wired discussing about an idea to have cheaper infrastructure with physical servers than from IaaS-providers. Approach of the article is curious as it is against current trend where companies are trying to virtualize their infrastructure. Scope of discussion makes it even more curious: “Why Some Startups Say the Cloud Is a Waste of Money”. Continue reading Cloud is waste of money? – Seeing the big picture

Speed of internet connection – good position for consumer to be is in middle on trends, but what is operators next move?

Living in area close to city, but too far for proper fixed line connection. All operators offer 8M/1M connection and the actual measured speed will remain at level of 4-5M.

I am watching TV through that connection and began to wonder, if I could achieve a bit better quality for movies. 1M stream is ok, but I would prefer to get 2M stream for bigger screen.

I took a mobile phone capable to 4G connection. Made it distribute WLAN network and measured the speed. For my supprise I got almost symmetrical connection 25M/24M!

Naturally this luxury will not last as my neighbours figure the same thing out and start to utilize 4G, but for time being I can enjoy speed. So in some cases it is usefull to be early adopter moving from fixed to mobile connection.

Other thing that might change the situation in future is new pricing models of mobile subscriptions, that operators are talking about. Data buckets and other pricing limitatios will make it too fuzzy for consumers. At the moment mobile subscriptions are charged on fixed monthly basis similarly to fixed line connections.

Interesting to see what happens. I naturally understand that operators have to earn they money, but i am worried how pricing change will affect end user behaviour. Hopefully they will find a balance and we will not fall back to stone age. Like earlier times of mobile usage in USA: people did not dare to answer their phones as they felt uncertain about the expenses and stick with fixed line phones.

Mobile traffic to local sites is growing faster than total internet traffic – is there any difference anymore?

The share of Non-PC traffic has grown from 7% to 15% during last year compared to total internet traffic as illustrated in enclosed analysis made by comScore. During same period of time tablets and smartphones have developed significantly what comes to their internet capabilities and display sizes.

I would tend to argue that basically most of mobile traffic to websites is quite similar to traffic created by PCs. I even locations might be similar. What is the difference between me reading newspaper with smartphone at my breakfast table compared me reading it with PC in my study? In many cases mobile users are also consuming content with same layouts as PC users.

PC is dying, no doubt about that. Does this shift of consumption have any impact on way how web sites are designed in future? I think it is about time to stop thinking mobile and fixed internet as separate things. It seems more academic question out of reach for people creating the web traffic.

http://www.comscoredatamine.com/2012/10/mobile-phones-and-tablets-now-account-for-1-in-8-u-s-internet-page-views/de-traffic-share-data_september-2012/

Trends have two dimensional role in relation to technology

 

Information technlogy has both implementing and enabling roles in organizations. Equally technology trends have impact into business development and new opportunities. New business trends can open up new ways to utilze and benefit from information technlogy.

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